While sitting in Gillette Stadium and watching Tom Brady lead a drive in the final 2 minutes of a close game, Andrew Pizzi and Mike Cusano took a look around and saw a large amount of fans not taking in the action but instead looking at the screens of their phones. They looked at each other and said, "Everyone is missing a great game!" On the ride home, they traded ideas on what could be done to improve fan engagement for sporting events. Such was the genesis of the #1 sports engagement platform, CrowdPlay.
CrowdPlay partners with sports organizations; driving new revenue opportunities for teams through an interactive form of sponsorship while providing a platform that uniquely enhances the fan experience - allowing fans to truly participate with the game they are viewing in a completely free-to-play experience.
Produced and tailored to each specific game, constantly reacting to the action -- CrowdPlay is a free-to-play platform where fans can win cash and other prizes by answering live questions (recall, predictive, trivia) about the game they are viewing; all while accumulating points that can be redeemed for products and other items.