Engagement Beyond the Game

We’re redefining the fan experience with a revolutionary engagement program that increases engagement, rewards fans, and maximizes revenue through ticket sales and interactive sponsorship opportunities—365 days a year.

Engagement Beyond the Game

We’re redefining the fan experience with a revolutionary engagement program that increases engagement, rewards fans, and maximizes revenue through ticket sales and interactive sponsorship opportunities—365 days a year.

How It Works

1
CrowdPlay's white label software supports multiple integration methods with your team's existing platform, or go with our stand-alone options.
2
Fans earn reward points through purchases, views, clicks, shares, reads, game day check-ins, live interactions and more!
3
Fans redeem points for merch, exclusive experiences, tickets, events, and more! The best part? CrowdPlay handles all of the day to day operations of the program!

Keep Fans Engaged. Beyond the Game.

If there’s one thing fans love: it’s winning. That’s why the CrowdPlay engagement program keeps the win streak going by rewarding fans for connecting with their favorite team’s content. While we can’t reward them for mascot tattoos and face paint (yet), here’s how our integrated reward system revolutionizes your engagement strategy and keeps them coming back–365 days a year.

Social Media

Get more clicks, likes, posts, and shares.

Stadium Attendance

Encourage ticket purchases and TV viewership.

Reading/Sharing Articles

Drive fans to the latest news about your team.

Merch Purchases

Give fans rewards for reppin’ team gear.

Watching Videos

More views = more rewards for fans.

Community Events

Reward fans for charities, blood drives, and volunteer work.

It’s Game Time, Baby

Our game day experience is the most dynamic way for fans to interact with the live action. All they need to do is tune into the game, fire up the program, and answer real-time questions to start racking up points.
All questions are tailor-made in real time for each individual game.
Our live game operators make every experience fresh through a combination of recall, predictive, and trivia questions.
Whether at the stadium or on the couch, users compete against each other for bonus points.
Points are redeemable for exclusive rewards.

Leave the Tech Wizardry to Us

Getting started with CrowdPlay is easy because we handle all the heavy lifting tech operations. Our software design is completely white-label, allowing us to easily build up a rewards program with integration capability for your team. And all that fun stuff that fans get to do during a live game—we handle that too. Our support team is always available 24/7 to accommodate any changes or adjustments.

Major Rewards

Once we have your rewards marketplace built out, we just sync in our engagement program and boom—users can start redeeming points right from their fingertips. The better the rewards, the more incentive fans have to keep rackin’ up points.
Merch
VIP Experiences
Event Tickets
Discounts
Game Tickets
Parking Passes
Have a better idea? The sky's the limit!

Fan Engagement + Brand Engagement = Revenue Opportunities

Sponsorships

Advertise your brands directly in the program.

Exclusive Merchandise

Promote premium partner products and services.

Exclusive Campaigns

Provide exclusive offers to your fans.

Data-Driven Solutions

Our cutting-edge analytics tool provides in-depth analysis that measures the who, what, why, and when about your fans. That means better engagement analytics for you, and better targeting for your sponsors.

What Our Partners Say

Zach Robinson

Vice President, Ticket Sales & Service at New Jersey Devils
"We have developed a great partnership with CrowdPlay and their dedication is evident in all aspects of the program. Their operations team makes running the program easy and we appreciate their innovative approach to bringing our new engagement program online. The response from our season ticket holders has been overwhelmingly positive and we are excited to continue to scale Black and Red Rewards."

Michael Abramson

General Manager of Hartford Yard Goats
"CrowdPlay helped to excite and engage our fanbase in a new way… providing them the ability to interact with the game, instead of just viewing it. The reaction from our fans was beyond my expectations. CrowdPlay rewarded our already dedicated and loyal fans, and helped us continue to cultivate that loyalty."

Daniel Darst

Senior Vice President of Marketing Strategy of People’s United Bank
"We decided to advertise with CrowdPlay to expand our brand - in a new and unique way - beyond the presence we already had inside sports venues. The team is dedicated to our success. I look forward to a long working relationship with CrowdPlay."